Relating Marketing Concept and Exam Experience.
· 80% of concept generated by 20% reading of the material & half of concept was lost in recalling 30% unclear, ambiguousconcept . · Attracting customer is easy retaining them is difficult similarly reading concept is easy retaining them during exam is difficult. · Energy cost, effort cost, time cost generated to meet value is compensated but here all cost generated during preparation fail to meet satisfaction level. · Like marketing Myopia, till morning we were happy (for short term) that our concept level is productive but after seeing question paper true thing was realized. · Look through customer eyes for creating value and give something extra similarly our answers will be seen by our view and hope to get something extra. · ...